Marketing Directors Sherman Advertising

REO
With Real Estate Owned properties, we have the ability to move the merchandise. We're experts in both broken and fractured condominiums. We can move swiftly to revitalize a sluggish sales program with a velocity sales program or create a flexible leasing program with the functionality as an exit strategy. From accelerated marketing strategies and plan implementation to "mark to market" pricing and bulk sales packaging, we can make it happen for you.


MIXED USE
At The Marketing Directors, because the majority of our experience has been in high-density areas, we are experts in mixed-use properties. This category has its own set of unique considerations, such as access, structural systems, HVAC systems, security, and others. Each requires a certain expertise. We have that expertise – and the ability to maximize the value of your mixed-use developments.


ENVIRONMENTALLY CONSCIOUS
The skills and experience required in successfully marketing "green" condominiums will grow more important as more buildings make the transition. The Marketing Directors is proud to have represented Manhattan's greenest condominiums including Visionaire, Kalahari, and 1400 on 5th. Because we attained the expertise early on in the green movement, we fully understand the certification process, important points for the customer – and how to overcome the objections often raised by the changes a green environment mandates. We would be a valuable addition to your "green team" and will ensure the benefits of your efforts are properly conveyed to your market.


RESORT & HOSPITALITY
Today's resort and hospitality markets have been among the first to benefit from our creativity and expertise in a challenging environment. Our professionals have been put to work on resuscitating sales programs for several premium properties; among them: W Hotels and Residences in Atlanta, Four Seasons in Atlanta, The Rittenhouse in Philadelphia, Fisher Island Florida, The Windsor Arms in Toronto and Hacienda Beach Club & Residences in Mexico. Although the buying process is similar for each, the marketing and sales processes require tight control and ongoing adjustment to be most effective – even in the best of markets. In addition, we are proud to have been instrumental in the success of the high profile condominium/hotel project: W Hotel and Residences in Hoboken, NJ.

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